Brand and Communications Leader
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Global brand and communications leader with nearly a decade of experience leading brand and communications through organizational transformation, from IPOs and mergers to global rebrands and integrations.
Organizations don't struggle to communicate. They struggle to be believed. That gap is what I've spent my career closing, because trust is becoming the scarcest asset in business.
A real point of view is a critical business asset.
The work is architecture before its copy: a core narrative, a tone of voice, a messaging system, and the executive voices that carry it.
What makes my view of brand 360 degrees is that I've built it from both sides of the table. On one side, narrative that attracts and keeps the best people. On the other, large-scale brand campaigns and social communications for clients, shareholders, and partners.
Most people in this field have done one, and holding a story together across every audience a company has requires both.
Half American, half Italian, I've lived and worked in six countries. My career has developed in the space between multinational leadership and the people they're trying to reach, translating not just language but context, tone, and meaning. That's how I build narratives that cross borders.
I have nearly a decade of experience across large multinationals and scale-ups, including Fortune 500 companies. In each case, the brief was the same: make the story coherent, credible, and human across every channel and every audience.
I speak at international conferences on brand strategy, executive communications, and corporate storytelling, and advise executives on building credibility and voice.
